Hubba Bubba returns to the Russian market


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Back in the 2000s: Hubba Bubba gum will return to Russian stores - it will replace the Juicy Fruit brand 🙌

Hubba Bubba has not been sold in Russia since 2018, as the company's management decided to divide the export zone into European and Asian-Middle Eastern parts. Subsequently, the hit of the 2000s was replaced by the Juicy Fruit brand.

The popular chewing gum is returning to the Russian market due to the impact of anti-Russian sanctions on the sales of Mars company. It is also planned to establish production of Hubba Bubba in Russia until 2024, which means cooperation with suppliers of ingredients.
Source: shoppers.media

Do you think Hubba Bubba will reach its former popularity? 🤔

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