Mars follows the eco-friendly packaging trend
The trend of eco-friendly packaging is gaining popularity: Mars has launched testing of paper packaging for its bars in the UK. The company gradually plans to abandon the use of plastic materials 🍫
Representatives of the brand also stressed that the paper packaging will be environmentally friendly with a special note about the proper disposal of packaging.
CEO Adam Grant notes that thanks to this pilot project, Mars is taking a big step forward. The company is investing heavily in research to reduce the use of plastic materials by a third.
Source: candytech.ru
According to your forecasts, will the company succeed in finding environmentally friendly packaging?
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